Nutrition & Wellness – Biology 50

The Bare Necessities a New Public Service Announcement from MyPyramid.gov

April 20, 2008

A new campaign with a Public Service Announcement (PSA) featuring characters from the Disney Classic, the Jungle Book was launched by the USDA, Food Nutrition and Consumer Services. This Public Service Announcement highlights the importance of balancing good nutrition and physical activity by emphasizing the “Bare Necessities” of healthy living and healthy eating.

One reason for the PSA is to encourage children to be eating more fruits and vegetables. Another is to encourage Moms to be encouraging healthy foods and being active.

The main purpose of the PSA is to send a message to families that leading a healthy lifestyle can help you be the best at everything you love to do.

The Reason for the Ad Council Public Service Announcement
Less than 25% of adolescents eat the daily recommended servings of fruits and vegetables. Few get regular physical activity. It is important to provide information and realistic tips for making and sustaining healthy choices for kids.

The notion that “Good Nutrition Can Lead to Great Things” reinforces that healthy eating and physical activity are fuel for a kid’s mind and body. This campaign motivates moms to encourage proper nutrition and physical activity for their families, emphasizing that a bright future starts with a healthy lifestyle.

Hopefully it also encourages the children to eat well and play more.

More information:
Ad Council. Nutrition Education. USDA, Food Nutrition and Consumer Services.

Entry Filed under: MyPyramid.gov, Nutrition, Nutrition News. Tags: Ad Council, Children and Nutrition, MyPyramid.gov, Public Service Announcement.